Offline Commenting

Ernesto in Profero Madrid has created this great new way of commenting on offline poster advertising and any offline content and, in some ways, has taken a bold step to merging non-digital and digital. By printing up stickers from the Offline Commenting website and attaching them to posters in the street, Ernesto is encouraging people to comment on what they think of the ads. People write their comments on the stickers, take a photo and then post their pics back up on the website

It’s an innovative and simple way of bringing off- and on-line together and creating a debate around what people think about content and ads they pass in the streets, on trains and all around towns and cities. The site has already been picked up and is hosted on the homepage of Designslices, the “platform for designers and design geeks” so go and check it out!